Responding to Tragic Events
I’ve had a lot on my mind lately, but I wasn’t really sure how to express my feelings until now. Unfortunately, there has been so much...
top of page
OUR SERVICES
Search
cheryl goldstein
- Aug 21
- 2 min
THAT’S A WRAP!
Congratulations! You made it through another successful summer season! Although it may all seem like a blur, in the next few weeks you’ll...
62 views0 comments
cheryl goldstein
- May 9
- 2 min
How To Communicate With Parents
When my daughter was in preschool, her teacher would give me an end-of-week report that briefly outlined a few of the activities she...
141 views0 comments
cheryl goldstein
- Mar 1
- 2 min
VENDOR HALL HIGHLIGHTS
This past week I was lucky enough to attend the ACA National Conference! As always, the vendor hall was packed with amazing things all...
54 views0 comments
cheryl goldstein
- Jan 3
- 3 min
Sensical Trends For 2023
I don’t pretend to be trendy (just ask my teenage daughter). However, every January camps ask me to tell them the latest marketing trends...
42 views0 comments
cheryl goldstein
- Sep 22, 2022
- 2 min
Business Benefits Of Journaling
One of the things I do every morning is write in a journal. It is a time for me to reflect, get things off my mind, vent, dream, and...
29 views0 comments
cheryl goldstein
- May 11, 2022
- 2 min
Summer Photography Solutions
It’s true …Every photo tells a story! But if you don’t have the pictures at the end of the summer it’s going to be very hard to recapture...
69 views0 comments
cheryl goldstein
- Mar 21, 2022
- 3 min
A Gen Zer's Perspective On Working At Camp
Gen Z’ers very recently entered the workforce, and they are prime candidates to be summer staff. However, what most of us have found is...
975 views1 comment
cheryl goldstein
- Nov 10, 2021
- 1 min
Should Camps Participate in Black Friday or Cyber Monday?
Black Friday and Cyber Monday are synonymous with some of the biggest sales of the year raking in billions of dollars for businesses...
37 views0 comments
cheryl goldstein
- Jun 1, 2021
- 2 min
Embrace Who You Are
I always used to try to please everyone. As a child I wanted all the other kids to like me, and as an adult I never wanted to cause...
8 views0 comments
cheryl goldstein
- May 7, 2021
- 2 min
It's Game Time
You’ve worked so hard to get ready for this summer and it’s almost game time! But don’t take your eye off the ball. Now is the time to...
17 views0 comments
cheryl goldstein
- Apr 24, 2021
- 2 min
Tips From The Oscars - How To Produce a Camp Video
Ever watch a movie that made you laugh out loud? Or a tearjerker that touched your heart? That is the power of film (and video) You don’t...
23 views0 comments
cheryl goldstein
- Feb 5, 2021
- 2 min
2021 Camp Marketing Trend #5
Last but not least, my favorite trend for 2021 is video storytelling. I may be a bit biased since I was a former television producer....
49 views0 comments
cheryl goldstein
- Feb 4, 2021
- 2 min
2021 Camp Marketing Trend #4
Trend #4 is something that I have been talking about for months, and I believe it is going to continue to be more and more valuable to...
57 views0 comments
cheryl goldstein
- Feb 3, 2021
- 2 min
2021 Camp Marketing Trend #3
Word of mouth is one of the most valuable sources of marketing, and camps have always relied on this type of communication. According to...
42 views0 comments
cheryl goldstein
- Feb 2, 2021
- 1 min
2021 Camp Marketing Trend #2
Email marketing has proven itself as a reliable and result driven strategy. I predict it will continue to be a strong tool to deliver...
36 views0 comments
cheryl goldstein
- Feb 1, 2021
- 2 min
The Hottest Camp Marketing Trend of 2021
Businesses that know why they exist and who they are built to serve will always be positioned to navigate change. That is why you must...
62 views0 comments
cheryl goldstein
- Jan 18, 2021
- 2 min
Be Flexible With Your Marketing
During 2020, we learned how to be nimble and flexible, but how will you apply these new skills to your marketing in 2021? You need to...
22 views0 comments
cheryl goldstein
- Nov 18, 2020
- 2 min
WHY GO DIGITAL?
Brochures are an important part of every camp’s marketing. However, with COVID still looming information is changing rapidly. It would be...
20 views0 comments
cheryl goldstein
- Oct 28, 2020
- 2 min
Crowdfunding For Camps
Camps should consider raising money from a variety of sources. This is especially true since most camps were impacted by Covid-19 and...
64 views0 comments
bottom of page