WHY GO DIGITAL?
Brochures are an important part of every camp’s marketing. However, with COVID still looming information is changing rapidly. It would be...
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cheryl goldstein
- Oct 28, 2020
- 2 min
Crowdfunding For Camps
Camps should consider raising money from a variety of sources. This is especially true since most camps were impacted by Covid-19 and...
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cheryl goldstein
- Sep 27, 2020
- 2 min
What Are You Waiting For?
It’s time to kick-off your registration for Summer 2021. Although it may be virtual, kids are back at school, and now is the time to...
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cheryl goldstein
- Aug 17, 2020
- 2 min
Lessons Learned This Summer
I think we can all agree that this has been no ordinary summer. It has been a summer of change, challenge and growth. But let’s not dwell...
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cheryl goldstein
- Jul 20, 2020
- 2 min
Recruit Remotely
It’s time to start thinking about how you are going to recruit campers for summer 2021 without coming in contact with anyone...
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cheryl goldstein
- Jul 2, 2020
- 2 min
Your Ultimate Camp COVID Survival Guide
Whether you are shutdown this summer or running a limited program, your camp has been impacted by COVID. But you can survive and even...
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cheryl goldstein
- Jun 22, 2020
- 2 min
The Rest is History
Recently I saw a reminder of an old adage that says, “When times are good you should advertise. When times are bad you must advertise.”...
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cheryl goldstein
- Jun 9, 2020
- 2 min
How Can You Make Up for This Summer’s Lost Revenue?
Fundraising may just be the answer you are looking for. Don’t be too proud to ask your community for support. Now more than ever you may...
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cheryl goldstein
- May 26, 2020
- 1 min
Three Things Camps Must Do Now
1. Be Transparent If you aren’t keeping your families, staff and alumni in the loop then you are doing your community a huge disservice....
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cheryl goldstein
- May 19, 2020
- 2 min
Are We There Yet?
When I was growing up my family used to take road trips every summer. We would load up everything, including the dog, into the Gran...
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cheryl goldstein
- May 8, 2020
- 1 min
Keep The Camp Spirit Alive
Over the last several weeks I have had the opportunity to speak with many camp pros. I am not surprised at how resilient, responsive and...
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cheryl goldstein
- May 1, 2020
- 2 min
Our Work Is Not Done
As some camps announce that they are cancelling their summer programs it is important to remember that your crisis communication work is...
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cheryl goldstein
- Apr 20, 2020
- 2 min
How Marketing Can Save Summer
Let’s look at the facts. One of two things is likely to happen. Camps will open this summer with new policies and procedures, or camps...
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cheryl goldstein
- Apr 7, 2020
- 2 min
Take Your Emails Off Cruise Control
Automated Emails are a powerful tool. They allow you to stay connected to your camper families, staff and alumni by sending the right...
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cheryl goldstein
- Apr 3, 2020
- 2 min
Rumor Has It
While browsing through my Facebook feed I saw this post. Right away I knew that these parents were not given enough or any information...
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cheryl goldstein
- Apr 1, 2020
- 2 min
Use This Time To Plan Ahead
To say that times are uncertain is an understatement. However, now more than ever it is imperative that you keep planning for the future...
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cheryl goldstein
- Mar 26, 2020
- 1 min
Virtual Camp Ideas
Campfire Creative Marketing has been recommending that camps get their communities engaged virtually while stuck at home. We are pleased...
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cheryl goldstein
- Mar 23, 2020
- 2 min
Talk To Your Team
Don’t forget to communicate with your employees during these tumultuous times. Whether they are essential to your day-to-day operations...
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cheryl goldstein
- Mar 19, 2020
- 1 min
Keep Calm and Communicate
Details about the coronavirus and how it is impacting our lives is changing rapidly. That is why it is important for you to continue...
17 views0 comments
cheryl goldstein
- Mar 17, 2020
- 1 min
Free Webinar
With the spread of the Coronavirus there are many unknowns, but during this crucial time it is imperative for camps to provide relevant...
15 views0 comments
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